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Facebook Posts Analytics The Posts tab is split into threesections: When Your Fans Are Online This shows you how many of your fans are online at any given time during the day. It defaults to a range of the past 30 days. All rights reserved. This detailed resource not only reveals how to create successful Facebook marketing strategies, it also shows you how to incorporate and use the entire social network to its full potential. Top Videos Here youll see the top five videos which have been viewed for three seconds or more. Would you like to change to the site? NO YES Page not found (404) Our apologies. FTC Disclosure Privacy Policy Contact Us Copyright 2016 razorsocial.com created by beecoding.com . What is Facebook Insights? Itis a free analytics tool provided by Facebook to help you understand more about your Facebook Pages posts and fans. Facebook Events Analytics If you organize Facebook events, the Events tab will provide you with useful data so you can optimize your event promotion accordingly. Social Media Ninjitsu . Why did you get those peaks and why certain posts didnt work among your audience at all? Reactions, Comments, and Shares View the trends related to reactions, comments, and shares on your posts. Youll get the following data: The number of total actions on your page The number of people who clicked on a CTA button on your Page The number of people who clicked to get directions to your business How many of your fans clicked on the phone number on your Page How many people clicked on your website link. Top Sources This section displays the visits to your page that are directed externally from other websites. Remember, Facebook calls all the different kinds of posts Stories. They arrive on your Facebook Page from somewhere other than Facebook.com Actions on Page Analytics This section helps you analyze different actions users took on your Page. Both are very helpful in teaching you the particular vocabulary Facebook uses and what all the numbers mean. Everything above 3 seconds is considered a view by Facebooks criteria. Facebook People Analytics The People tab gives you an overview of the people who liked your Page and saw your posts. Next, you can see how many people viewed and liked your page. Once you click the See All link, the interface will start to look familiar, if you used it before the Timeline re-design went into effect. Other Useful Resources Jon Loomer provides a lot of great content on his site about Facebook analytics. The handy arrows tell you if you are continuing to engage your audience or if the attention is waning. Toggle navigation Search Submit San Francisco, CA Brr, its cold outside Browse Topics LiveConsumer ElectronicsFood & DrinkGamesHealthPersonal FinanceHome & GardenPetsRelationshipsSportsReligion LearnArt CenterCraftsEducationLanguagesPhotographyTest Prep WorkSocial MediaSoftwareProgrammingWeb Design & DevelopmentBusinessCareersComputers B2B Solutions Shop for Books San Francisco, CA Brr, its cold outside Search Submit . If not, click the button in the top right corner that says, Admin Panel. Sign Up Social Media Ninjitsu Page Not Found error404 full-width full-width cpherovisible cpheaderabsolute none cpcustomizeroff megamenu no-header cpbreadcrumbshidden allothertypeslogodark landingpagelogodark opera wpb-js-composer js-comp-ver-5.0 vcresponsive Page Not Found Social Media Ninjitsu 2018 – All Rights Reserved. Theres nothing wrong with getting some unlikes, as long as its a very small percentage of your total audience. dummies Learning Made Easy Copyright 2018 & Trademark by John Wiley & Sons, Inc. View a daily breakdown of reach by day and by type If you click on any section of the graph, Facebook Insights will show you details of the posts that created the displayed reach. Your Page could be in this recommended list, as long as you have this option enabled under Settings -> General -> Similar Page Suggestions: Facebook suggests relevant Pages to users Use this section to analyze when you get most and/or least likes. Click on any point in the graph and view the posts related to those trends. When you are on your Page, your Admin panel might be opened automatically. Summary There are many Facebook analytics toolsavailable from other companies, but Facebook Insights is definitely a powerful tool that you shouldnt ignore. The next section down on the Overview tab is called Page Posts and contains a dynamic table where you can sort the information by column. Great new edition covers what you need to know for successful Facebook marketingFacebook keeps evolving, and so does the social mediasphere. Net Likes This shows you the likes that were organic (unpaid) and those that were paid through Facebook ads. Some of the screenshots in their own guide are of the old design (even Facebook has to update its documents), but the descriptions and marketing advice are still valid. Total Page Likes View the growth or decline of your likes on a daily basis. On all Facebook business Pages, one of the app boxes is called Likes 5a02188284

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